I got an idea today that I think will really pay off, provided that I complete an insanely complex execution of the ideas and can beta test, then roll out the product in a short period of time.

I will reveal the idea in about a month, once I have more done.  But I got a great start today, when I found Caspio Bridge.  They have a very useful Web Database and Application tool.  I tested out their free tool today, and I am impressed by the relative simplicity of the product.  I am not an affiliate of theirs, just an impressed customer.

Anyway, I am very excited about my new idea, and look forward to implementation.

I will not be abandoning my earlier plan, just adding to it.

Cheers!

Update on Status of Business Development

I have concluded my AdWords campaign for Halloween rather unceremoniously.  I mistakenly deleted a key database in my hosting account and could not figure out how to restore the landing pages for the campaign.  After agonizing over this for an hour, I decided to abandon the site, and I completely deleted it.  Basically, my CTR and conversions stank, and I learned what I needed to learn.

I continue my PPC campaign for credit card related products, and I am currently attempting to optimize my keywords and find keywords that drive higher quality traffic.  I am completely engrossed in the SEOmoz Internet Marketing Handbook right now.  I highly recommend visiting and spending some time reading through all of the materials there if you have any interest or need to learn about SEO and Keywords.

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Busy busy busy. . . (To quote Kurt Vonnegut)

Since I last posted, I have joined several more affiliate networks including NeverBlueAds, Commission Junction, and clickbank.  I really can’t say enough good things about NeverBlueAds!  Clayton, my affiliate manager, called me to welcome me to the network today, and he seemed friendly and professional.   I am also greatly impressed by their interface and the quality of the art that they provide.

Commission Junction is larger and much less welcoming.  I have been frustrated by their interface, but maybe that is because I am new.  I am running the Halloween adwords campaign using their links, so we will see how they pay and how the relationship develops.

However, I am least impressed by clickbank.  I haven’t found a single thing I can use through them yet.  It all seems pretty spammy and a lot of hard-sell offers.  I will keep looking though.

I remain interested in Pepperjam Network, and will continue to promote several of their campaigns.  I haven’t put enough time into their offers yet, but I am impressed with the selection!  I am most active with CardOffers.com, and I have built out several pages and many posts with their creatives and tools.  We will see how that progresses, and I will provide links once the site is built out.

I also took my first adwords campaign live today!

After searching for a costume for my son, I quickly realized how simply many people had created a site to capitalize on Halloween as affiliates of several large, online costume sellers.  So, I quickly slapped up a site focused on Discount Halloween Costumes, and then started an adwords campaign using keyword lists (which I edited in a fun, but very long night) provided by the advertisers.  My CTR seems low right now, but that may be because of my limited test budget and low bids.  I am adding some more content tonight, and will see what I can learn from my first ad campaign after 24 hours.

So, a lot is going on and I feel like I finally have gotten into the creative fun part of this.  Still lots of hard work to go, but I am beginning to feel like my hard work will be rewarded (after a lot more hard work and optimization of my sites, SEO, creatives and ad campaign techniques).

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